The saying that life begins at forty is highly relative to individual differences. In recent times there are a lot of people owning businesses and living their best life under the age of 40. Life actually begins where fear ends, and that could be at any stage of your life. If you are in your teens, 20s, or 30s, here are 10 best businesses for women under 40 to start making money in 2025.
1. Online Boutique (Fashion or Accessories)
If you love fashion, you can turn your passion into a brand by selling trendy clothing, bags, or jewelry online. This is because at under 40, you are among the largest target audience in the online fashion industry. What this means is that you are in a better position to understand the needs and wants of the market.
To start this business, you should get a website, and a reliable white-label supplier on Alibaba or any other reliable source where you can get the supplies for your products and re-sell and profitable prices. You can also start with dropshipping, or thrift flipping. You’ll need $200 – $500 to start, but can scale up later in future.
2. Content Creation (YouTube, TikTok, or Blogging)
There are a lot of under 40 women who have built personal brands through their activities as content creators. You can center your content on beauty, wellness, career, or motherhood, and monetize via ads, brand deals, and affiliate marketing.
Content creation is one of the leading ways to be your own boss, and control your schedule. You can practically do whatever you want, when you want it, and how you want it. But the goal of being a content creator is to attain the height of influencers who endorse and create premium content for brands.
The basic tools you need is your phone, and good video editing skills. You also need to put out content consistently to achieve your goals on time.
3. Freelance Writing or Virtual Assistance
You can offer services like blog writing, email marketing, admin support, or social media management to businesses and coaches. You can also establish an agency with these services. Hire expert hands to help in the writing business, while you rally for clients and potential customers. This business is one of the easiest way to thrive as an under 40 boss.
The interesting thing is that you do not have to do this physically. Having your own freelancing agency that offers these services can be done remotely. This will give you the flexibility of time you need to carry on with other areas of your life.
4. Event Planning or Decor Business
If you have an eye for design and organization, event planning is a great business to explore. You can start from your close friends and family members. Host their birthdays, anniversaries, baby showers, graduation parties and weddings. First things first, you’ll need to register your business name, your logo, website, and social media handle, then you can spread the word.
With time you’ll start hosting big events for other client as they come. But ensure you offer your services with excellence and professionalism.
5. Health & Wellness Coaching
Turn your fitness or mental wellness journey into a business through coaching, classes, or digital products. Have you achieved you weight goal? Have you navigated through a health condition successfully? Are you knowledgeable about fitness and wellness? If you can answer one or all of these questions, then you can teach and guide other people on how to achieve theirs.
You can help people who struggle with what you have struggled with in the past, and teach them how to achieve such feat also. You can use your social media platforms to teach what you know for free, and can also create a class where you teach an exclusive set your top secrets. The major need for this path is deep knowledge about the issues being discussed. Be honest in your estimation of yourself and do not offer medical advice on issues you do not know anything about.
Read Also: 11 Best Side Hustles for Moms to Make Money From Home
6. Skincare or Beauty Brand
Create a simple product line like body oils, lip balms, or scrubs using natural ingredients. You can also create your own brand of tested and approved skincare and beauty products using the services of white label companies that you can trust. What you need to do is register your company, get your website and market your products effectively to your target audience. Using your business Instagram handle is very effective.
The beauty care industry is in the FCMG niche and has a high chance of bringing in enough profit for you to enjoy life. But you need to take care of the labelling guideline and adhere to the requirements for safety purposes. Furthermore, there is a whole list of under 40 women who are crushing it in this niche. I believe you too can.
7. Online Course or Digital Product Business
You can turn your expertise into an online course, eBook, template, or digital download, and sell them on online platforms. This side hustle can earn you passive income even when you are busy with other things. if you are too busy, you can hire the services of a ghostwriter. Your book will be ready and selling in no time.
8. Interior Styling or Home Organization
If you’re great at arranging spaces, offer services to busy professionals or new homeowners to make-over their personal or office spaces. this is one of the top businesses for women under 40 to start. You can start online by optimizing social media for publicity, and create your business website.
9. Childcare or Educational Services
If you have love for taking care of kids, you can turn that passion into profit by starting a mini crèche, tutoring service, or kids’ activity club online. You can create a flexible schedule that will balance your work and personal life.
The education niche is a rich one that has the potential for growth and expansion. This is because there are many parents looking for skilled teachers and tutors for their kids. The fun part of this is that you can teach many children at once and may not bother for space. Secondly, you can have specialized classes for kids who need them. The parents can always subscribe monthly or otherwise stated by you.
10. Tech-Based Services (Web Design, Digital Marketing, or Branding)
Women in tech are rising. You can learn any tech skill that you desire, such as building websites, running social media ads, or designing brand identities. There are many opportunities that are targeted at women interested in tech. You can offer your services on freelance platforms and your social media.
To learn tech skills, you can learn through online course platforms like Coursera, Udemy, Youtube, Teacheable, and any other online platforms that gives you the Opportunity to learn tech skills for free, or for fees.
Tips to Go About Your Side Hustle
Here are a few tips to consider.
1. Identify Your Strength and Passion:
To excel in any business, you need to find out if it is something you are cut out for. You need to take into consideration your skills, interests, and areas where you have the capability to grow. If it is something you are already knowledgeable, in you will discover you will flow well in it. You can employ your professional skills into something profitable for you.
2. Conduct Market Research:
Scan your environment for opportunities, and research the market to see if there are any gaps in the idea you have, and talk to people who are already in that line of business to gather relevant data. Find out who your competitors are and understand the needs of your target audience. This will arm you with the information you need to excel in your business.
3. Develop a Basic Business Plan:
Outline SMART goals for your business. SMART goals are goals that are specific, measureable, achievable, relevant, and within a specified time-frame. When your goals are smart it helps you organize your business quickly. It sets you up for success, and help you identify any lapse in your business on time.
4. Leverage on Technology:
Technology has come to make our lives easier. There are many technological platforms that you can use to ensure your business process is smooth and void of little bumps that may disrupt you. Use financial, and accounting apps to ensure your books are organized and up to date. Use project management apps to organize your daily tasks and there are other apps that can help you carry out your day-to-day business without any hitch.
5. Build Your Network:
Connect with other professional in your field. Go for networking events where you will meet other people who will give you advice and support in your business. Many businesses thrive base on the network of the business owner. When people know you and the service you render, they are likely to tell others about you and that’s how you grow.
Final Thoughts
The best business for you depends on your skills, interests, and lifestyle. The good news? You don’t have to wait for perfect conditions. Start small, stay consistent, and use your unique perspective as a woman to build something meaningful and profitable.
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